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Beauty & Salon · Family salon & spa

STUDIO@11 Family Salon & Spa

A chain flagship that doesn't behave like one: 125+ salons behind it, Wella on the shelf, and the owner on the floor. Their own door hanger gave us the line — quiet, I am attaining bliss mode.

Role
Identity + website
Sector
Family salon & spa
Location
Basaveshwaranagar, Bengaluru
Proof
4.8★ · 783 reviews
studio11blr.in

Interactive preview — scroll & click inside, or open the full site

The brief

Chain polish, family-run warmth, one page.

Hair, skin, spa, nails, bridal and kids' cuts on 4th Main Road, 4.8 stars across 783 reviews, with cleanliness tagged 39 times and value for money 14.

Premium care without premium attitude is a positioning that collapses if the design tips either way — too corporate and the warmth goes, too homespun and the polish does.

What we did

Their door hanger became the tagline.

Ivory and sand grounds with a deep ink, a teal and a blush accent, sampled from their own boards and interiors. The chain wordmark is respected while the branch reads local and staffed by people you can name.

  • Tagline lifted from their own door hanger, not invented.
  • Hexes canvas-sampled from their real boards and interiors.
  • Kids' chair and bridal given their own clear entry points.

Palette

#241826
#2F6B62
#D9A0B4
#F6F1E6

Typography

Cinzel
Display — matched to the gold serif wordmark
Manrope
Body & UI · with Noto Sans Kannada

Highlights

4.8★

783 reviews at the Basaveshwaranagar branch.

125+

Salons behind the wordmark.

Cleanliness

Tagged 39 times in their reviews.

Owner-led

Vibha is on the floor, and named.

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